Kashmeera Sambamurthy – Page 165

ED arrests four Vivo executives, including one Chinese national

The first source said Vivo executives were summoned to the ED’s Delhi office for questioning, and then arrested. They will appear in court later on October 10, the source added. (Representative Image: Amanz via Unsplash)

The arrests add to the legal troubles of the Chinese phone maker, and comes amid rising tensions between Beijing and New Delhi over issues ranging from border disputes to India’s increasing scrutiny of Chinese businesses and investment.

Being Human Clothing onboards Alizeh as the face of their ‘Women’s Collection’

Each piece carries messages through its prints, including graphics that are printed in Braille.

The Women’s Collection is a fusion of high fashion and contemporary trends, redefining athleisure as versatile and enjoyable. These styles are for both indoor and outdoor wear.

Pharma marketing practices to continue to be under taxman radar

The report revealed that healthcare and nutrition are categories with greater awareness and demand, highlighting the competition among brands vying for limited space within marketplaces. (Representative Image: Christina Victoria Craft via Unsplash)

Tax department will not allow any violation on account of expenditures incurred by pharma companies to medical practioners and doctors, says Nitin Gupta.

Credo Brands Marketing, RBZ Jewellers get Sebi nod for IPO plans

Mamaearth's IPO is not just a milestone for the company itself but a guiding light for the entire D2C sector, illustrating the potential for growth and profitability in this dynamic market. (Representative Image: Markus Winkler via Unsplash)

The Sebi has issued observation letter on the draft papers filed by Credo and RBZ, on October 6 and September 28, respectively. In Sebi’s parlance, obtaining observation means the company can start the IPO launch process.

#BlastFromThePast: Old ads that Thought Blurb Communication’s Israa Khan loves

Israa Khan, associate vice president - brand solutions, Thought Blurb Communications gives her take on her all-time favourite ads. (Stills from the ads)

For Israa Khan, associate vice president – brand solutions, Thought Blurb Communications, brands like Amul, Dhara Cooking Oil, and Fevikwik changed a lot things about Indian advertising.

Growth in India is projected to remain strong: IMF

Global inflation is forecast to decline steadily, from 8.7 percent in 2022 to 6.9 percent in 2023 and 5.8 percent in 2024. But the forecasts for 2023 and 2024 are revised up by 0.1 percentage point and 0.6 percentage point, respectively, and inflation is not expected to return to target until 2025 in most cases. (Representative Image: m_____me via Unsplash)

“Growth in India is projected to remain strong, at 6.3 percent in both 2023 and 2024, with an upward revision of 0.2 percentage point for 2023, reflecting stronger-than-expected consumption during April-June,” the IMF said in its latest World Economic Outlook report for October, released on Tuesday during the ongoing IMF Annual Meetings in Marrakech, Morocco.

Tilt Brand Solutions turns communication partner for Lendingkart

NIC Ice Cream was co-founded in 2012 by Jeetendra Bhandari, Sanjiv Shah, and Raj Bhandari, and it serves in 86 cities across India. (Image source: Claudio Schwarz via Unsplash)

Tilt Brand Solutions, in this partnership, was tasked to conceive and execute a through-the-line campaign for Lendingkart featuring their brand ambassador – Rajkummar Rao.

TV and OTT content influences perception about mental health, say 82 percent Indians: ITC Survey

Be it GenZ or Millennials, everybody is battling stress, albeit due to varying causes. The survey findings highlight the various stressors and de-stressors at Work, in Relationships and the overall attitudes towards mental health and wellbeing. (Representative Image: Total Shape via Unsplash)

ITC’s Feel Good with Fiama Mental Wellbeing Survey 2023 unveils interesting facts about Mental Health perceptions.

Brands score big with tech-packed ads, as cricket fever takes over World Cup 2023

The operating loss saw a 144 percent surge compared to the previous year (Image source: Moneycontrol)

Brands across categories like electronics, FMCG, auto, fintech and beauty are not just timing their campaigns to coincide with the World Cup but also keeping it contextually relevant. Tech completes the package.

I visited Nothing’s smartphone manufacturing plant in India and this is what I saw

As you might know by now, the Phone (2), with better ergonomics, a powerful processor and better everything, is a welcome upgrade from the well-received Phone (1). But the difference this time around is that Phone (2) is manufactured entirely in India, while its predecessor was assembled, writes the tech reviewer. (Representative Image: Shawn Rain via Unsplash)

I toured Nothing’s Chennai manufacturing facility where the company assembles the Phone (2), a design-led smartphone made entirely in India. This unit is a part of the larger plant where the components are machined and tooled. The assembly process involved multiple protective layers and rigorous quality checks.