Author: Kashmeera Sambamurthy

Balenciaga Ad Controversy: Brand files $25 million lawsuit against producers of controversial ads

“The campaign for spring 2023, which was meant to replicate a business office environment, included a photo with a page in the background from a Supreme Court Ruling 'United States V. Williams' 2008, which confirms as illegal and not protected by freedom of speech the promotion of child pornography,” Balenciaga said in the statement. (Representative image via Unsplash)

The child pornography document in the Balenciaga Spring 2023 campaign might have gone unnoticed had it not been for another ad campaign that landed the fashion house in hot water earlier this month.

Short video platform Josh’s country manager Rubeena Singh quits

Singh joined Josh, a homegrown short video platform in October 2021. Prior to this Singh was the chief executive officer of Dentsu Group-owned digital-first media agency iProspect, where she spent four years.

Prior to this, Singh was the chief executive officer of Dentsu Group-owned digital-first media agency iProspect, where she spent four years.

Ramesh Chauhan: A businessman with an impeccable sense of time

Thums Up, the take-off vehicle with which he announced his presence on the business stage, took off in the 1970s. Today, it is India’s biggest cola brand, ahead of those from global giants Coca-Cola and Pepsi. Bisleri, which he turned his attention to next, has been even more spectacularly successful with a 60 percent share of India’s $2.5 billion market for bottled water.

Chauhan, who by his own admission isn’t excited by “making money for the sake of making money” but by the “roadmap to developing a brand and fighting to take over a market,” wasn’t just a one-trick pony.

E-com, D2C brands vow to support govt directive on paid reviews

The standard, IS 19000:2022, will apply to all organisations that publish consumer reviews online. These will include suppliers of products and services which collect reviews from their customers, third parties contracted by suppliers or independent third parties. (Representative image via Unsplash)

E-commerce platforms will need to voluntarily disclose paid customer reviews of products and services as part of the Bureau of Indian Standards (BIS) norms.

Brand Big B: Delhi High Court sides with Amitabh Bachchan to protect name, image and voice

Representing Bachchan, top lawyer Harish Salve said there are tshirts and posters with the actor's face on them and that someone has registered a website domain name called "amitabhbachchan.com".(Stills from a recent Dabur Red commercial featuring Amitabh Bachchan)

The actor’s petition said his name, image and voice were being used by app developers to illegally conduct lotteries by associating with Kaun Banega Crorepati (KBC), the iconic quiz show that Amitabh Bachchan hosts.

Balenciaga ad controversy: Backlash grows against the brand’s “dangerous” ad featuring children

Shot by photographer Gabriele Galimberti, the pictures feature children with teddy bears that appear to be dressed in BDSM-inspired costumes. One photograph shows a young girl with several wine glasses. The campaign was removed after receiving an angry response on social media. (Representative Image via Unsplash)

Balenciaga apologised for its controversial ad campaign that features children cuddling teddy bears dressed in bondage gear.

Tatas must retain Bisleri branding. In the water category, Bisleri is what Tata is in its categories: Experts say

As a brand, Bisleri has been synonymous to the packaged water category. Its advertising strategy has evolved over the years that includes building the packaged drinking water category, convincing that Bisleri water is safe to drink to battling the massive issue of counterfeiting. (Still from an ad)

Tata Consumer to acquire Bisleri International; the deal comes almost three decades after Bisleri International chairman Ramesh Chauhan sold soft drink brands Thums Up, Gold Spot and Limca to Coca-Cola.