Tasmayee Laha Roy – Page 11

UP Warriorz announce new sponsorships for Women’s Premier League 2024

The newly designed team jersey will sport Kay Beauty on the front, with EaseMyTrip on the back of the jersey.(Representative Image: Alessandro Bogliari via Unsplash)

The team has onboard a host of brands as sponsors. The list includes Kay Beauty, EaseMyTrip, CarLelo, MyMaster11, JSW Paints, PONDS, Aashirvaad Atta and Big FM.

Sony denies interest in acquiring stake in regional OTT platform aha

According to Bloomberg, the Japanese entertainment company made multiple filings to India’s National Company Law Tribunal(NCLT) on Thursday to pull out of the merger agreement with Zee. (Image sourced via Sony website)

Arha Media is also reportedly in talks with Sun TV as well for a stake sale deal.

Aditya Birla Group’s new paints company Opus onboards Leo Burnett India as lead creative and strategic agency

NIC Ice Cream was co-founded in 2012 by Jeetendra Bhandari, Sanjiv Shah, and Raj Bhandari, and it serves in 86 cities across India. (Image source: Claudio Schwarz via Unsplash)

As their communication partners Leo Burnett India will be working on the creative strategy and positioning for the overall brand ‘Birla Opus’, ‘Birla Opus One’ and ‘Birla Opus Calista’. DDB Mudra on the other hand will be handling the other sub brands Style, AllWood, AllDry and Prime.

Anurag Thakur announces Film Certification Facilitation office in Chandigarh

Thakur said, “4 lakh crore sale happened of local items. This happened after PM appealed for ‘Vocal for Local’ and he asked people to buy local products. This shows how much people consider PM.” (Image source: official website - anuragthakur.in)

CBFC facilitation office will ease certification process for regional films. Punjabi film industry to benefit
from the same.

IPL 2024: Disney Star maintains TV ad rates at Rs17-Rs18 lakh for 10 seconds

As per reports, an IPL team was fined Rs. 9 lakh by the BCCI for posting a video on social media during an on-going game. (Image source: Moneycontrol)

In a bid to push advertiser volume, there have been some nominal adjustments to ad rates this season. Additionally, Star is also working on introducing flexible packages offering improved targeting capabilities.

Google responds to MoS Rajeev Chandrasekhar’s warning about Gemini AI violations

YouTube will begin to require creators to disclose when they’ve created realistic altered or synthetic content, and will display a label that indicates for people when they’re watching this content. (Representative Image: Mitchell Luo via Unsplash)

The MoS raised concerns on X regarding Google’s AI tool potentially violating Intermediary Rules (IT Rules) of the IT Act. Google has responded, acknowledging the issue and assuring improvement.

MCA seeks details from SEBI on ZEEL account investigations

ZEE Media, through IDPL, to invest in NewsReach which calls itself a "PR solution platform provider connecting advertisers to their target audience."

According to reports, a preliminary MCA investigation suggests alleged involvement of Yes Bank in misusing ZEEL’s fixed deposits.

ZEE Entertainment forms independent committee to address misinformation about company

According to ZEE MD and CEO, Punit Goenka their plan is now be centred around three key aspects. These included frugality, optimisation and sharp focus on quality content.(Image source: Moneycontrol)

The body will be tasked with reviewing and addressing the widespread circulation of misinformation, market rumours, and speculation that has negatively impacted the company’s public image and investor confidence.