Combining holi, cricket and AI is a tall task. But Pepsi just did it. Watch!
Category: Advertising
Unilever on amplifying voices of the LGBTQI+ and allies
Unilever team highlighted that the biases and structural inequalities that contribute to inequality in society can still be barriers in workplaces.
Zomato uses contextual advertising in new IPL campaign; collaborates with multiple celebrities
Zomato has created over 900 assets spanning platforms like CTV, Print, Outdoor and cricket affinity apps.
Ad industry will have to craft campaigns in compliance with data protection law: ASCI’s Manisha Kapoor
Manisha Kapoor, chief executive officer and secretary-general of the Advertising Standards Council of India (ASCI), said extensive audits around utilization of consumers’ current data are underway.
Why is Andre Agassi Praising Leander Paes’ Technique?
Leander Paes’s performance saw a host of Indian sports stars such as Sania Mirza, Harsha Bhogle, and Abhinav Bindra cheer on as set after set saw Leander press every advantage.
Ad body ASCI to help advertisers get ready for digital data protection law
ASCI has released a whitepaper in collaboration with legal firm Lexplosion to empower stakeholders with actionable knowledge to thrive in the evolving digital landscape.
MIB advisory urges celebs and influencers to abstain from promoting offshore online betting and gambling on social media
Failure to comply may lead to proceedings under the provisions of Consumer Protection Act, 2019, removal/disabling of social media posts/accounts where such promotional content/advertisements/endorsements are being published, and penal action under the applicable statutes.
Digitas India takes Duolingo mascot to Lakme Fashion Week
The owl was spotted donning outfits inspired by pop-culture and iconic fashion moments, ranging from Kim Kardashian’s Met Gala look to Taylor Swift’s viral “Don’t Blame Me” ensembles.
Fixderma joins Delhi Capitals as associate sponsor for upcoming Tata IPL season
As part of this partnership, the Fixderma logo will be on the lead arm of Delhi Capital jerseys, throughout the tournament.
Patanjali Ayurved apologises to Supreme Court for ad mishap
In the affidavit they said they will ensure that such advertisements are not issued in the future.