October 2023 – Page 24

Amitabh Bachchan turns 81 years old: Big B’s take on brand endorsements

Over his 50-year career, Big B has been the face of varied brands, including upGrad, Flipkart, Tata Sky, Tanishq, Maggi, Mankind Pharma, Ghadi detergent, Pepsi, Dabur, and ICICI Prudential Life, among many others. (Image sourced from CNBC)

The Celebrity Brand Valuation Report of 2023 pegs Amitabh Bachchan’s brand value at $79 million.

Hershey’s Kisses unveils new campaign with Shraddha Kapoor

Through this new film, the brand underscores how chocolates can foster cherished moments within relationships.

The latest TVC directed by Vishal Bhardwaj captures a narrative centered around the relationship dynamics of a young couple.

Blackstone in talks with Disney for its India business: Reports

The NCLT on Feb 9, rejected the IPRS’s plea questioned the legality of the arrangement between Star India and Novi Digital Entertainment. (Representative Image: via Unsplash)

Kevin Mayer and Tom Staggs, former Disney executives who were reappointed as advisers by CEO Bob Iger in July, are leading the discussions, as per reports.

How India won the rights for IOC session and Nita Ambani’s role | Explained

Describing the IOC Session in Mumbai as a "defining moment in the history of sport in India," Nita Ambani urged everyone to reaffirm their commitment to the guiding principles of the Olympic Movement and strive for an Olympics that includes, involves, and belongs to everyone. (Image source: Moneycontrol)

India will make a massive leap forward in its journey as an Olympic nation when Mumbai hosts the 141st session of the International Olympic Committee (IOC) from October 15 to 17, 2023.

India to become a USD 30-trillion economy by 2050; country’s inflation rate to be about 6 percent

As per IMF’s estimates in July, India's GDP forecast stood at 6.1 per cent for 2023-24. (Representative image by Alexander Mils via Unsplash)

As per HDFC Bank chairman and former economic affairs secretary Atanu Chakraborty, if this kind of pace continues for some years, India’s with per capita income will be USD 21,000.

Asian Paints pays homage to dedicated people and pandals during Durga Puja with new campaign

The ad film is a musical tribute to the resourceful neighbourhood individuals who breathe life into the Sharodiya by simply being a part of it.

Unlike the well-known pageantry of Pujo, the TVC focuses on the preparations that build up to it which is where the essence of the festival resides – in the anticipation and fervour of Agomoni.

NCLAT defers hearing on IDBI Bank’s plea against Zee

ZEE Media, through IDPL, to invest in NewsReach which calls itself a "PR solution platform provider connecting advertisers to their target audience."

IDBI Bank aims to recover approximately Rs 150 crore in unpaid dues from Zee.

ED arrests four Vivo executives, including one Chinese national

The first source said Vivo executives were summoned to the ED’s Delhi office for questioning, and then arrested. They will appear in court later on October 10, the source added. (Representative Image: Amanz via Unsplash)

The arrests add to the legal troubles of the Chinese phone maker, and comes amid rising tensions between Beijing and New Delhi over issues ranging from border disputes to India’s increasing scrutiny of Chinese businesses and investment.

Being Human Clothing onboards Alizeh as the face of their ‘Women’s Collection’

Each piece carries messages through its prints, including graphics that are printed in Braille.

The Women’s Collection is a fusion of high fashion and contemporary trends, redefining athleisure as versatile and enjoyable. These styles are for both indoor and outdoor wear.

Visionaries are known for their doggedness and conviction: T. Gangadhar, Quotient Ventures

Visionaries are known for their doggedness, they keep going for something because they have to have the fullest conviction.

The ability to see things that’s not obvious to other people straight away sets a visionary marketer apart.