Kunal Luhar, co-founder, 5W1H shares with us, the fond memories associated with his all-time favourite advertisements.
Month: October 2023
WPP’s Martina Suess Cromer joins FCB as global chief communications officer
Based in New York, Cromer joins FCB’s global leadership team reporting to global chief executive officer Tyler Turnbull and global chair and global chief creative officer Susan Credle directly.
78 percent Indian marketers feel confident about using AI tools: study
83 percent of marketers in India say AI will significantly change the way they work in the next year, and 47 percent hope it will help them to be more productive
TRAI grants third extension for stakeholder comments on broadcasting and cable services
TRAI has decided on another extension, pushing the final deadlines to October 10 for comments and October 25 for counter-comments.
The silver lining of 28 percent GST on gaming: crackdown on offshore betting firms
The government has mandated these entities to officially register within the country, ensuring transparency and adherence to the higher GST levy.
Disney+Star eyes closing deals worth over Rs 4,200 crore this World Cup
With 75-80 percent of the ad inventory claimed to be booked, and a week still to go until the ICC Men’s Cricket World Cup, prices have jumped 20-25 percent from the initial closure price.
World Cup 2023: Flight searches up 15 percent for inbound travel, highest demand from Australia
The top-five cricketing nations visiting India around the World Cup include the UK, Australia, the Netherlands, New Zealand and Sri Lanka. On the domestic front, Delhi-Ahmedabad and Mumbai-Ahmedabad are the top searched routes for October 13 and 14.
World Cup 2023: PVR INOX in talks with ICC to live screen India matches, finals in theatres
World Cup 2023: PVR INOX would screen India matches, knock-out games, semi-finals and finals in theatres, sources told CNBC-TV18, adding that the firm is likely to announce a partnership with ICC soon.
Sachin Tendulkar named ICC global ambassador for men’s cricket world cup 2023
The Cricket World Cup will also witness a cast of ICC ambassadors – Vivian Richards, AB de Villiers, Eoin Morgan, Aaron Finch, Muttiah Muralitharan, Ross Taylor, Suresh Raina and Mithali Raj and Mohammad Hafeez.
Advertising on USA’s MSG Sphere costs $450k a day
Recently, the cost for advertising on the MSG Sphere was leaked. It apparently costs a staggering $450000 a day and $650000 a week to advertise on the surface of the Sphere.