Month: February 2024

Vice Media to change content management and distribution strategy; announces layoffs

Vice will be transitioning to a studio model, following the cancellation of its  "Vice News Tonight” TV program and other layoffs before Vice filed for bankruptcy. (Representative Image: Markus Winkler via Unsplash) (Representative Image: Markus Winkler via Unsplash)

The company went bankrupt last year and was sold to a Fortress Investment Group led consortium for $350million. The company is now considering selling its Refinery 29 publishing business as well.

Bajaj Auto invests Rs 45.75 crore more in Yulu Bikes

NIC Ice Cream was co-founded in 2012 by Jeetendra Bhandari, Sanjiv Shah, and Raj Bhandari, and it serves in 86 cities across India. (Image source: Claudio Schwarz via Unsplash)

Yulu has raised a total of $19.25 million (Rs 160 crore) in equity funding from its existing investors Bajaj Auto and Magna.

Pfizer partners with Publicis; launches AI platform Charlie

Seamlessly supporting multiple languages, it integrates with Yellow.ai's omnichannel customer service platform, delivering a comprehensive and personalized support experience. (Image source: Moneycontrol)

With the assistance of Publicis Groupe and the foundational technology of Marcel’s AI platform, Charlie has been designed to serve as a central nucleus for content creation, editing, fact-checking, and legal reviews, BNN Breaking stated.

Aditya Birla Group launches paints business Opus; aims for Rs 10,000 crore gross revenue within 3 years

Kumar Mangalam Birla also said that the paints business will have 120 depots, reach all cities, cover one lakh people by July and an additional 50,000 by the end of 2024. He intends to replicate the distribution reach of its cement business UltraTech in the paints business. (Image source: Moneycontrol)

Kumar Mangalam Birla, chairman of the Aditya Birla Group, said the company aims to secure a profitable second position in the market in the coming years.

Reddit signs $60 million deal allowing Google to train AI models on its content

A new Cloud partnership with Google will enable Reddit to integrate new AI-powered capabilities using Vertex AI. Reddit intends to use Vertex AI to enhance search and other capabilities on the Reddit platform. (Image source: Unsplash)

The expanded partnership with Reddit does not change Google’s use of publicly available, crawlable content for indexing, training, or display in Google products, the search giant said this week.

2023 music genre ad volumes surge by 3 percent: TAM

Exclusive advertising within the music genre saw the participation of 45 plus advertisers in 2023 (Image source: Sergio Ruiz via Unsplash)

Reckitt Benckiser and HUL retained their first and second positions as top advertisers for 2023.

Samir Shah: Meet the BBC’s first Indian-origin chairman

Samir Shah was appointed a CBE for services to Television and Heritage in the 2019 Queen’s Birthday Honours. He was previously made an OBE in the 2000 New Year’s Honours List. (Image source: Wikipedia)

The 72-year-old has now been confirmed in the four-year term role and will take charge as the UK’s public broadcaster BBC’s first Indian-origin Chair.