Biz Moves: iCubesWire, Schbang and Wiredus

The service has been developed with leading design principles and utilizes Accenture’s SynOps platform for marketing and content operations, whilst being integrated into Accor’s infrastructure. (Representative image: Sander Trooijen via Unsplash)

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Biz Moves: Havas Media, BBH India, Supari Studios, Team Pumpkin, and W+K India

Havas Media Network has been chosen as the media agency-on-record for jewellery brand Joyalukkas where the agency will take charge of driving the media duties for Joyalukkas across all offline channels, encompassing television, print, radio, cinema and out-of-home (OOH). (Representative Image: Philippe Gras via Unsplash)

Keep up with all the key business wins and the account movements.

G-SHOCK India ropes in Wieden & Kennedy India as its creative agency on record

Wieden+Kennedy is an independent global creative company with offices in Amsterdam, Delhi, London, Mexico, Mumbai, New York City, Portland, São Paulo, Shanghai, and Tokyo. (Representative Image: Nick Fewings via Unsplash)

In a press note, the brand stated that they picked Wieden & Kennedy as its creative partner because of their understanding of the Indian market, combined with their ability to craft compelling brand narratives.

Havas Media becomes media AOR for Joyalukkas

With this win, the agency continues to diversify and safeguard its expanding portfolio of clients. This account will be managed by a team from mSix&Partners’ Delhi office, where the agency will leverage its ROI – centric proficiencies in new media to strategize and execute highly innovative media planning solutions. (Representative Image: Miikka Luotio via Unsplash)

The account, which was won post a multi-agency pitch, will see the agency handle the brand’s offline channels, which include television, print, radio, cinema and out-of-home (OOH).

BBH India wins JAPFA’s creative duties

With this win, the agency continues to diversify and safeguard its expanding portfolio of clients. This account will be managed by a team from mSix&Partners’ Delhi office, where the agency will leverage its ROI – centric proficiencies in new media to strategize and execute highly innovative media planning solutions. (Representative Image: Miikka Luotio via Unsplash)

As part of the mandate, BBH India will work closely with the brand team to develop a hyper-local marketing campaign to launch the app in their core markets first, followed by an integrated marketing model with further expansion of markets.

SUGAR Cosmetics makes OMD India its media agency

EGF, and NLU will collaborate on various projects to analyze and discuss contemporary issues of public concern, and their legal implications and dialogue to exchange information contributing to the advancement of the gaming and technology sector.(Representative Image: Shoeib Abolhassani via Unsplash)

OMD India handle the end-to-end media strategy for the leading cosmetic brand from the agency’s office in Mumbai.

Wunderman Thompson India bags Cult.Sport’s creative biz

The unicorn backed by Tata Digital and Zomato as investors, currently has a cash burn of around Rs 15 crore. (Representative Image: John Arano via Unsplash)

Wunderman Thompson India will be providing strategic and creative services for the brand which will cut across geographies, demographics, and mind-sets, and deliver differentiated content to create a niche for the brand among sports and the fitness fraternity.

Havas Media Network India picks Capri Global Capital’s integrated media mandate

Pollen, the influencer marketing agency under the network, will be responsible for curating influencer campaigns for the brand. (Representative Image: Immo Wegmann via Unsplash)

The account will be led by Manish Sharma, managing partner – West, Havas Media India to offer cutting-edge strategies and services from the agency’s Mumbai office.

Biz Moves: BBH, Havas Worldwide and iProspect

HDFC Ergo General Insurance has brought BBH India on board as the agency-on-record (AOR). The agency will strategize to deliver the brand promise along with building awareness about the company’s products and services among its customers and stakeholders. (Representative image: Max Böttinger via Unsplash)

Keep up with all the key business wins and the account movements.