Digital – Page 3 – storyboard18

PM Modi emphasises importance of advanced AI education and content verification measures during discussion with Bill Gates

Additionally, he emphasised the need for a strong legal framework to govern both AI and deepfake technologies, highlighting the significance of responsible regulation in the swiftly changing digital environment. (Image source: Moneycontrol)

On March 28, PM Modi and Bill Gates convened for talks encompassing AI, digital public infrastructure, and climate change. Gates commended India’s embrace of technology, while PM Modi underscored initiatives like ‘Namo Drone Didi,’ focusing on empowering women. Additionally, PM Modi promoted AI education, implementing watermarks on AI content, and regulating deceptive deepfake technology.

Government issues advisory against calls impersonating DoT, threatening people to disconnect mobile numbers

The DoT has also issued advisory about WhatsApp calls from foreign origin mobile numbers (like +92-xxxxxxxxxx) impersonating government officials and duping the people. (Image source: Unsplash)

Cautions on misuse of mobile numbers, WhatsApp calls from foreign origin mobile numbers (like +92-xxxxxxxxxx) impersonating Government officials.

Span Communications wins ‘Digital Agency of the Year’ at Star of the Industry Awards

Furthermore, Span Communications was awarded the Platinum Winner at the Muse Awards 2024.

Naresh Kheterpal, the CEO of Span Communications, was awarded ‘Transformational CEO of the Year.’

Adobe introduces firefly services and custom models to accelerate enterprise content creation and production

Adobe’s latest innovations allow creatives to free up time to focus on unique creative expression, as well as work on more strategic, higher-value work. (Representative image by Possessed Photography via Unsplash)

New generative AI capabilities powered by Adobe Firefly help organizations automate content production and tailor it to their brand, powering personalization at scale

Vodafone Idea announces new all-in-one entertainment app: One subscription for multiple platforms

The app will be accessible via smartphones, smart TV’s and the web. (Image sourced via Vi wrbsite)

The app will include over 13 apps and 400 live TV channels, along with complementary access to multiple content libraries, reported ET.

Talented, Britannia Good Day and Myntra collaborate to create a ‘Bank of Small Wins’, putting ‘money’ in 1 lakh random pockets

Britannia Good Day presents the world’s smallest media touchpoint… pockets! Over 1 lakh random pockets across Myntra’s jeans, trousers, and pyjamas. Thousands of pockets across clothes that arrive at India’s biggest laundry chain, UClean and one of India’s biggest thrift stores - Bombay Closet Cleanse. Read on.

Britannia Good Day has printed its own currency (worth Rs 15 lakhs), in denominations ranging from Rs10 to Rs2000, and stuffed into lakhs of pockets across India in a guerilla activation in collaboration with Myntra. The campaign is conceptualized by Talented.

Sony Pictures acquires digital and TV rights of New Zealand cricket

SPNI’s digital rights in India will be co-exclusive with Amazon Prime for the 2024-25 and 2025-26 seasons. (From left to right: Scott Weenink, CEO, New Zealand Cricket and Rajesh Kaul, Chief Revenue Officer - Distribution & International Business and Head - Sports Business)

All matches will be telecast and streamed live across SPNI’s sports channels and will be livestreamed on Sony LIV, respectively, adding to an SPNI portfolio which already includes agreements with the England and Wales Cricket Board (ECB), and Sri Lanka Cricket (SLC).