Category: Quantum Brief

BYJU’s faces backlash over Lionel Messi, FIFA association

Byju’s has been looking to cut costs aggressively since last year after it reported a net loss of Rs 4,589 crore in FY21 (2020-21), the largest by a startup in India for that year. In October last year, the company laid off over 2,500 employees, or about 5 percent of its workforce across departments, in order to reduce "redundancies" and turn profitable for the current fiscal year FY23 (2022-23).

The announcement has irked netizens who are unleashing their fury on the edtech firm which has recently announced mass layoffs.

Network18’s Hindi and English channels lead with highest market share in multiple markets

Operating EBITDA came in at Rs 137 crore for the financial year ended March 2023 as against Rs 1,080 crore in the previous year. EBITDA is earnings before interest, tax, depreciation and amortisation. (Representational image via Unsplash)

As per latest BARC data, both News18 India and CNN-News18 have maintained their position of being the number one channel across markets

Lionel Messi is Byju’s global brand ambassador for Education for All

The long-term engagement, which began as Lionel Messi embarked on his final campaign to win the FIFA World Cup 2022 as captain of Argentina’s national football team, was to see him feature in campaigns promoting Byju’s Education For All, Storyboard18 reported.

Byju’s Education for All (EFA) is the not-for-profit, social impact division of BYJU’S which currently serves 5.5 million children all over the country

Coca-Cola India: After Thums Up and Sprite, Maaza to become a billion dollar brand

At present, the company has a range of over 20 products in India spanning everything from sparkling drinks, to coffee, juices, water and milk-based beverages. The beverage products include Coca-Cola, Diet Coke, Thums Up, Fanta, Limca, Sprite, Maaza, VIO flavoured milk, Minute Maid range of juices, Georgia, Aquarius, Schweppes, SmartWater and Kinley, among others

According to Coca-Cola India and Southwest Asia President Sanket Ray: “(Revenue from) Maaza will be around Rs 4.500-5,000 crore this year. It is in line to be a billion-dollar (around Rs 8,000 crore) brand soon. This year, we are facing pressure from higher mango prices.“It (Maaza) is expected to touch the (billion-dollar) mark by 2024, but if it does so in 2023, then that would be a bonus.”

How an Indian Independence-era company is changing the sexual pleasure products category

‘Pleasure products are just for women’ is a myth. We have seen good movement in our pleasure products for men, says Vishal Vyas, AVP marketing, TTK Healthcare. (Representational image via Unsplash)

Maker of Skore condoms, TTK Healthcare aims to give the sexual wellness and pleasure category a big boost with e-superstore, Love Depot. It is also banking on women to revolutionise the category.

How CasinoKart is making the Indian poker goods industry AtmaNirbhar

"Since our inception in 2015, we have been constantly working towards making the Indian gaming goods ecosystem 'Atmanirbhar' and we will continue to expand our offerings based on consumer feedback." Says Aditya Sardana, CEO - CasinoKart

CasinoKart is witnessing a growth burst thanks to casinos in the country that are looking at using only India-made products.