Quantum Brief – Page 83

The next step toward phasing out third-party cookies in Chrome

When cookies are placed by a third party on other websites, they help companies or marketers track all the information pertaining to the user, which helps them personalise their offerings as per their tastes and preferences. (Representative Image: Vyshnavi Bisani via Unsplash)

Chrome is testing Tracking Protection, a new feature that limits cross-site tracking.

Mumbai user placed food orders worth Rs 42.3 lakh on Swiggy in 2023: Swiggy Report

India ordered 2.5 biryanis per second in 2023 on Swiggy. For every 5.5 chicken biryanis, there was one veg biryani ordered. The love for biryani expanded with 2.49 million users making a debut on Swiggy with a biryani order. (Representative Image: Raman via Unsplash)

From a customer who ordered 207 pizzas in a single day, to 271 cakes being Swiggy’d per minute on Valentine’s Day, here are facts and figures of the food delivery app that’s too good to be true.

Anticipation builds for ZEEL AGM on December 16 as merger deadline looms

In its suit filed in Delhi Sessions Court, ZEE had argued that the article published on 21st February 2024 by Bloomberg, was false and factually incorrect, with a pre-meditated and malafide intention to defame the Company. (Image source: Moneycontrol)

Speculation has been rife among stakeholders about a potential shake-up in the leadership arrangement for the Zee-Sony merger.

Gaming ideal advertising medium for sports and live events now: Roland Landers, AIGF

India is currently looking at a 150 million strong community of mid-core/ core gamers in 2023 alone, a significant portion of which have graduated from casual gameplay.(Representative Image: Javier Martínez via Unsplash)

Roland Landers, CEO, and Dhruv Garg, Tech & Policy Lawyer and Legal Advisor, All India Gaming Federation (AIGF) talk about the Madras High Court verdict overturning the rummy and poker ban, the implication of 28% GST on the gaming fraternity, the gaming trends of 2023 and a lot more.

BARC Ratings: CNN-News18 stays ahead of competition on Counting Day

The resounding success of CNN-News18 on Counting Day can be attributed to its special election programming, delivering the quickest and most accurate results, coupled with top-tier anchors like Zakka Jacob, Anand Narasimhan, and Rahul Shivshankar.

CNN-News18 outperformed its competitors, with Republic TV securing the second position at 25.4 percent market share, closely trailed by Times Now with 23.6 percent. India Today TV followed suit with a market share of 12.9 percent.

Pernod Ricard launches single malt Longitude77

The brand is a tribute to Pernod Ricard India’s legacy in the country and has been specially crafted for seekers of authentic contemporary Indian luxury.

The brand’s name is inspired by the longitude that runs through the length of India at 77° east and marks India’s position on the world map.

Not controlled by Microsoft, said OpenAI CEO Sam Altman; He’s also grateful Elon Musk exists. Find out why

Think of GPT models that generate text based on words. Sora does something similar, but with images and videos. It breaks down videos into smaller pieces called patches. (Image sourced from Forbes)

Billionaire Elon Musk described OpenAI as a close-sourced, maximum profit company, effectively controlled by Microsoft.

ASCI updates ‘Qualification of Brand Extension-products and services’ guidelines

The mandate will be serviced by the group’s headquarters in Mumbai. (Image source: Moneycontrol)

ASCI’s current guidelines provide for brand extensions to cross certain thresholds of business, investment or distribution criteria for them to be considered genuine extensions.

TheSmallBigIdea enters Dubai

With clients like Sobha Realty, Lulu Group and Uganda Government in its kitty, the agency further solidifies its presence in the region. (Pictured Harikrishnan Pillai, CEO and co-founder at TheSmallBigIdea)

The company will now also offer digital marketing solutions to brands and businesses in the Middle East and North Africa region.

Havas acquires Hamburg-based performance marketing agency EPROFESSIONAL

Together with Tim Christiansen, Henner Uekermann will lead EPROFESSIONAL taking on the role of MD. In parallel, Uekermann will continue in his role as managing partner for the agency brand Arena Media in Germany, which operates alongside Havas Media as a second brand under the umbrella of the Havas Media Network. (Image: Tim Christiansen (left) and Henner Uekermann)

EPROFESSIONAL will retain its independent branding and join the organization under Havas Media Network.