Tag: brand marketing

Good Glamm Group enters into three-year partnership with Karan Johar’s Dharma Productions

The Dharma Production's collaboration will highlight these brands through co-branded lines, limited edition launches, and marketing campaigns exclusively released under its banner. (Images sourced via official websites)

In an exclusive three year deal, all the theatre and OTT releases of the production house will promote Good Glamm’s beauty brands.

CNN-News18 dominates with 3.33 lakh peak concurrency during Ram Temple inauguration

In the 1 p.m. - 2 p.m. slot, the audience was glued to CNN-News18 to watch the celebration at Ayodhya and speeches by Prime Minister Narendra Modi and Uttar Pradesh’s CM Yogi Adityanath, among others.

According to the data by Databeings, CNN-News18 grabbed the top spot, while India Today followed with 3.19 lakh peak concurrency, Times Now was on the third position, reaching 2.05 lakh peak concurrent viewership.

We are not chasing market share, we are chasing service excellence: Akasa’s Vinay Dube

"We're hyper-focused on reliability," Vinay Dube said, adding that Akasa Air will continue to be India's most on-time carrier. (Image sourced from Moneycontrol)

The new flight duty time limitation (FDTL) norms will not impact Akasa Air’s flight schedule as it has hired a sufficient number of pilots in the last six to nine months to handle the anticipated change.

IKEA plans for multi-format stores in India: Interview with IKEA India CEO Susanne Pulverer

“This strategic decision is at the back of the learnings we have had in terms of customer experience and aligned to our vision of creating a leaner and faster retail business in the country,” the company said in a statement. (Image source: Unsplash)

In an exclusive interview with Storyboard18, Ikea India CEO Susanne Pulverer said, “We have seen a positive development when it comes to getting better prices on the products.”