Category: Quantum Brief

Ayodhya OOH ad rates see 150 percent growth

Although the city has opened up for out-of-home advertising, certain areas, including those surrounding the temple, remain restricted.

While multinational FMCG brands remain present, the spotlight is now on local brands like Vicco and others in categories like educational institute, real estate and jewellery.

Sony terminates merger agreement with Zee Entertainment: Breaking

The statement clearly said that though SPNI has been engaged in discussions in good faith to extend the End Date but the Discussion Period has expired without an agreement upon an extension of the End Date.(Image source: Moneycontrol)

The merger, announced on December 22, 2021, faced delays and unmet closing conditions, ultimately leading to the expiration of the end date.

Zee-Sony $10 billion merger likely to be terminated? Reports

The statement clearly said that though SPNI has been engaged in discussions in good faith to extend the End Date but the Discussion Period has expired without an agreement upon an extension of the End Date.(Image source: Moneycontrol)

ZEEL’s institutional investors are reportedly seeking regulatory intervention. Now a report has surfaced suggesting that a communication ending the deal will be submitted to the Tokyo exchanges within the next 48 hours.

Ram Mandir, Ayodhya sparks marketing frenzy; print, TV, and social media ad blitz

The craze for the event is not limited to India only, Creators from across the globe are talking about it, Tanzanian content creator Kili Paul for instance has put up multiple videos on his social handles where he’s seen performing to ‘Jai Shree Ram’ numbers. (Image source: Moneycontrol)

Brands like Amul, Kalyan Jewellers, Adani Wilmar, Indian Hotels, ITC Ltd., EIH Ltd, Havells and many others have all risen to the occasion of the consecration ceremony of Ram Lalla.

Tata Sons matches Aditya Birla Group’s bid, secures IPL title sponsorship rights until 2028

According to BCCI (Board of Control for Cricket in India) sponsorship guidelines, highest bid submitted by the parties are subject to Tata Sons Private Limited exercising its ‘Right to Match’, wherein BCCI is required to notify Tata of the highest bid amount (highest bid) received for the Title Sponsorship Rights. (Image source: Twitter - @IPL)

Tata Sons, that secured the title sponsorship of the IPL in 2022, acquiring the two-year rights for a sum of Rs 670 crore will now be paying Rs500 crore annually.