June 2023 – Page 4 – storyboard18

Paytm appoints Oppo’s Amit Midha as AVP of Marketing

Amit Midha, associate vice president marketing at Paytm

Amit Midha who comes with an experience of 15 years has also been associated with Daiko, McCann and Wundermann.

Saatchi & Saatchi Propagate bags digital mandate for Jio-bp

The account will be managed by the Mumbai office of Mullen Lintas.

Saatchi & Saatchi Propagate will help Jio-bp grow its digital footprint and improve social media engagement. Additionally, SSP will oversee Jio-bp’s social media and content strategy.

Storyboard18 at Cannes Lions: Raja Rajamannar on how generative AI is transforming and revolutionising marketing

Raja Rajamannar, global CMO of Mastercard

Raja Rajamannar, chief marketing and communications officer and president – healthcare business at Mastercard, talks to Storyboard18 at Cannes Lions, the mecca of creativity.

Experts weigh in on SAT hearing on Chandra, Goenka, NCLT hearing on Zee-Sony merger

On June 12, Sebi issued an interim order, prohibiting the Goenkas from serving as directors or key managerial personnel in any listed company or its subsidiaries.

If the NCLT proceeds without being influenced by the SEBI order, that would be a positive outcome for Zee and the Goenkas.

Biz Moves: Havas Media Network, 22feet Tribal Worldwide, ET Medialabs and more

Havas Media Network won the integrated media mandate of inDrive. Their mandate will include driving the brand's offline (OOH, Radio, Print, TV) and online media strategies. (Representative Image: Jeff Griffith via Unsplash)

Keep up with all the key business wins and the account movements.

CXO Moves: Exec movements in The Coca-Cola, Wunderman Thompson, Infectious Advertising and more

Get the full picture on people and their moves on the corporate jungle gym in CXO Moves. (From left to right: Pratik Thakar, Vijay Jacob, Ankit Gandhi and Archit Shankar)

Executive moves in the world of brands and agencies.

Talented’s Binaifer Dulani’s experience of the Cannes Lions’ ‘See It Be It 2023’ programme

See It Be It has a simple mantra. See the power of the incredible female, non-binary forces of nature around you, and that of our allies, so that you have an expansive idea of what you can be.

The ‘See It Be It’ is a talent programme by Cannes Lions with the mission to achieve equal gender representation of creative directors and leaders across the globe.

Indian gaming flush with cash amid funding winter

Moving on from taxes and revenues, the report also said that India’s online gamers are expected to grow at a CAGR of 5 percent and reach 53.8 crore by FY28. (Representational image via Unsplash)

Gaming companies are spending their monies on a variety of initiatives, including acquiring new users, developing new games, and expanding into new markets.

Cannes Lions 2023: India’s report card

India agencies got home only a total of 25 Lions, including a Grand Prix and two Gold.

Bookstrapping: Say Anarcha by J C Hallman

It is portrayed by Dr. Sims that Anarcha disappeared. However, the author’s research reveals that even after being grossly violated, Anarcha lived on as a midwife, nurse, and “doctor woman.” (Image source: Amazon)

The writer of the book J C Hallman brings Anarcha Westcott alive, the violation she underwent at the hands of Dr J. Marion. Sims aka father of modern gynaecology, and the life Westcott led as a ‘doctor woman’ despite her sufferings.