August 2023 – Page 20

Network18 expands its connected TV reach; brings four news channels to Samsung TV Plus India

The recent decision was taken under the provisions of the Information Technology Act, 2000 in consultation with other Ministries/Departments of the Government of India, and domain experts specializing in media and entertainment, women's rights, and child rights. (Representative Image: Glenn Carstens-Peters via Unsplash)

Network18 Group’s regional news channels will be introduced on the platform soon.

Brand Blitz Quiz attracts participants from different corners of India; on-boards marquee panelists

Hosted online by quiz master Sai Ganesh, founder of India Wants To Know, each round will feature industry experts and celebrity panellists from the business and brand world, infusing excitement with their expertise and insights.

Storyboard18’s first edition of Brand Blitz Quiz has received over 600 registrations from different parts of India including Shillong, Bokaro, Thrissur, Tezpur, Surat, Trichy, among top metros.

Future of e-commerce spending remains positive: Redseer

Consumers are becoming more aware of the impact of their spending decisions, with 70 percent believing they can "vote with their dollars" by supporting brands that show good citizenship and Supporting small business owners. (Representative Image: Hanson Lu via Unsplash)

Consumer spends in the last quarter was robust across online and offline retail, as GMV grew alongside a moderating inflation and rising income levels. The eCommerce spending sentiment for Q2 FY24 remains positive with an ECCI (eCommerce Consumer Confidence Index) of 131 with a minor dip from the previous quarter.

YoungGuns: The ad industry has always been about being young, says Santosh Padhi

In the age of Augmented Intelligence, where tech-powered human creativity drives brands and businesses, Storyboard18 will honour the YoungGuns at a glittering ceremony in August. (Representative image by Toa Heftiba via Unsplash)

Santosh Padhi, chief creative officer, Wieden+ Kennedy India, believes that the blend of experience with restless energy of the youth will benefit the brands of today’s world.

Finfluencers have to be registered with SEBI to offer advice: ASCI

Finfluencers operating within the BFSI realm, can now offer investment-related advice only after being registered with the Securities and Exchange Board of India (SEBI).

IQOO appoints Shwetank Pandey as chief gaming officer

Shwetank Pandey was appointed after a selection process that spanned across criterions of gameplay, gaming knowledge, and personality and communication skills. (From left to right: Shwetank Pandey and Nipun Marya)

In addition to the chief gaming officer role, iQOO has also appointed two zonal CGOs to the dynamic team. Aojesh Shrivastava from Delhi and Battu Nikhil Reddy (Shoutout YT), Hyderabad.

Clinique announces Triptii Dimri as brand ambassador for Indian market

Triptii Dimri started her career in 2017 and has garnered the attention of Indian audiences across film and streaming, with hits including BulBull and Qala.

Together, Triptii Dimri and Clinique India embrace the perfect blend of beauty and skincare, empowering individuals to look and feel their best every day.

Zoo Media appoints Akhilesh Sabharwal as chief technology officer

Akhilesh Sabharwal has also held key positions at prominent agencies within the WPP network, including Wunderman and Bluehive (Global Team Ford).

Akhilesh Sabharwal will directly report to Suveer Bajaj, the co-founder of Zoo Media.

Pidilite Industries brings on board Manish Dubey as chief marketing officer

An alumnus of IIM Bangalore, Manish Dubey has also held senior marketing positions in companies like General Mills and Asian Paints.

In his prior role at ICICI Prudential Life Insurance, Manish Dubey held the position of chief of marketing and e-commerce.

10 crore viewers tune in for Bigg Boss OTT, setting new record for JioCinema

Engagement for the season was also at an all-time high for 24-hour live streaming ecosystem of the show with over 5.5 crore users engaging through interactive features such as multi camera feeds, audience takeovers in hype mode, meme the moment, live Chats and others. (Image source: Moneycontrol)

The season clocked close to 3000 crore minutes of watch time, making it the most streamed entertainment property, next only to the IPL.